In the early era of social network there was all kind of pressure on social media companies to show number of active users and engagement matrices.So companies resorted to virality and reaction.
Its not that technology or AI in that era couldn’t give them means to put qualitative filter but lets give them benefit of doubt that challenges existed.
But now ? Now LLMs have proven that one can do all sort of dissection around quality on all types of content, that too at scale.
And there we have LinkedIn suggesting us posts that are viral in your community, geography or topic.
The irony is that some of worlds greatest scientist , professor and professional people exist on LinkedIn, still !
Its totally possible for LinkedIn to deepen the definition of relevance , quality , impact and sell that to advertiser.
Instead of borrowing tiwtter and instagram playbook of viraliry, engement and upsell.
Come on , LinkedIn.